Stop paying to acquire
failed deliveries.
15 to 30% of COD orders in Bangladesh never get delivered. Meta never finds out. So it keeps hunting for more customers just like the ones who didn't pay. Kept feeds the delivered truth back to your ad account.
Kept-ROAS™
It's the number your ads should've been optimizing for all along. Net of returns, refunds, and failed deliveries.
Check your real ROASThis month's ROAS
The most important number in your business is wrong.
Your ad platform optimizes on money you booked. Returns, refunds, and parcels that come back from the customer's doorstep never reach the algorithm. It keeps bidding for customers who look exactly like the ones who didn't pay.
Meta says 4.0x. After failed deliveries, your bank says 2.6x. Every budget decision you made this month was priced on the first number.
Ready to see your real ROAS?
Connect Shopify and your courier account and Kept starts correcting your ad account's numbers the same day.
No manual audit needed. Connect your store and see the gap for yourself in a few minutes.
Get started freeHow Kept Works
Connect
Shopify or your order sheet, plus your courier accounts: Pathao, RedX, Steadfast. Takes about five minutes.
Get startedSync back
True values pushed to Meta via CAPI. Your ad account starts optimizing for revenue you keep.
Get started...and every SKU, day one.
See the proofWe're taking 5 founding brands before our YC application.
3,000 BDT/month, three months. We set it up with you personally this week. You see your real ROAS on day one.
Get startedHey, I'm Ibrahim.
I run a fashion brand in Dhaka. Every month, Meta told me I was winning and my P&L told me I wasn't.
The difference was everything that happens after checkout: the parcels that come back, the refunds, the customer who wasn't home. The ad platform never hears about any of it.
So we built the missing feedback loop. For our own brand first.
Ibrahim, founder of Kept (and GoodyBro)
Kept's first customer (our own P&L)
Gap stories
Running live in Dhaka
Running live on 3 brands processing 4,000+ orders a month in Dhaka.
“Kept showed 22% of our 'conversions' last month never got delivered. We were scaling the exact ad set causing it.”
“Kept found 14 lakh taka a month we were spending to acquire orders that came right back to the courier.”
“We set up Shopify and Steadfast in one afternoon. Saw our real ROAS the next morning.”
Stop paying to acquire refunds.
Kept · the number your ads should have been optimizing for all along.
See your real ROAS